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Ask Jeeves Debuts New Features
Wednesday, June 23, 2004
Search technology firm Ask Jeeves, Inc. introduced new features
to its AskJeeves search engine on Monday. The company announced
the beta-launch of Binoculars, a patent-pending site preview tool.
Binoculars lets users preview their search results before clicking
through on the links themselves by presenting people with a small
binocular-shaped icon next to each link. After rolling over the
icon, users catch a quick glimpse of the page the link will send
them to. The intended result is to shorten search time.
Other new features include additions to AsJeeves' SmartSearch,
originally launched in Spring 2003. New SmartSearch functions include
quick results for searches on movies, wedding registries, FedEx
and UPS tracking numbers, famous people, word definitions and the
nation's terror alert status. These quick results are "best
guess" answers that turn up above normal search results, directly
below the query.
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